Author - Ritik Tiwari GET N GROW MEDIA
The canonical tag (<link rel="canonical" href="URL">) is an HTML element that helps website owners and search engines manage duplicate content issues.
BY - GET N GROW MEDIA
Duplicate content can confuse search engines, leading to a dilution of ranking signals. The canonical tag tells search engines which version of a page should be considered the "master" or original, helping to consolidate ranking signals.
BY - GET N GROW MEDIA
By consolidating duplicate pages into a single canonical version, all the SEO efforts (backlinks, social shares, etc.) are directed to the canonical URL, potentially improving its search engine ranking.
BY - GET N GROW MEDIA
Search engines have a limited crawl budget for each website. The canonical tag helps guide search engines to the preferred version of a page, reducing unnecessary crawling of duplicate content and improving overall site indexing.
BY - GET N GROW MEDIA
By directing users to the correct version of a page, the canonical tag helps maintain a consistent user experience, preventing confusion caused by duplicate content.
BY - GET N GROW MEDIA
BY - GET N GROW MEDIA
When content is syndicated on multiple sites, the canonical tag can point back to the original source, ensuring that the original page gets the credit and ranking benefits.